The problem with per-cut
Per-cut pricing hands the weather your paycheck. A rainy week means zero revenue against the same truck payment, the same insurance, and a crew you'd like to keep. It also invites the worst customer behavior in the industry — "skip this week, it doesn't need it" — which converts your route's best margin weeks into holes. You carry all the variance; the customer carries none. That's backwards, because you're the one with payroll.
The conversion math
In-season weekly service is about 4.3 visits a month. Three honest ways to structure it:
| Structure | Formula | $95/cut example |
|---|---|---|
| Monthly, in season | per-cut × 4.3 | $409/mo |
| Monthly with contract discount | per-cut × 4.3 × 0.95 | $388/mo |
| Season-flat (12-month spread) | (cuts/season × per-cut + cleanups) ÷ 12 | ~$290/mo year-round |
The 5% discount buys you something worth far more than 5%: committed revenue you can hire against. The 12-month spread goes further — it turns a seasonal business into one with winter cash flow, which is the difference between keeping a good crew and re-hiring every April.
The clauses that keep contracts honest
- Define the season and the visit count. "Weekly April–October, biweekly November" beats "as needed" every time.
- No per-skip credits for weather. Rain weeks are why the monthly price is fair to both sides — you also don't charge extra for double-growth weeks in May.
- Cleanups and mulch are separate line items. Bundling them "free" into a monthly price is how contracts go underwater by June.
- Annual escalator. 3–5% each season, in the contract, so raises happen without a conversation.
- 30-day out for both sides. Makes the commitment easy to sign and easy to enforce.
When per-cut still makes sense
One-off cuts for real estate listings, overgrown-lot rescues, and trial customers you're not sure you want on the route. Price those above your contract rate — they carry full drive time, no commitment, and usually taller grass. Per-cut is the premium product, not the discount one.
Build the per-cut number first
The free calculator prices any visit from your real costs — then the monthly math is one multiplication. The $29 workbook adds a route-day planner and a price book that tracks per-cut and contract customers side by side.
Free Pricing Calculator Full Workbook — $29